Advertising that Works
Long before the Internet, we learned the art and science of using print advertising to persuade people to buy things. The techniques that worked in that distant time work equally well today. The main difference is that modern digital technology makes it much cheaper for you.
Our advertising and marketing services include
- Consulting and planning
- Copywriting
- Design, typography and layout
Photography
Most ads that work begin with a photograph that works. People believe what they see far more readily than they believe what you tell them, and that's why a picture really is worth a thousand words.
Trinidad Graphics is fortunate to enjoy a strategic partnership with Las Animas County's premier commercial photographer, R. Michael (a.k.a Mike) Babnick. As a result, our graphics projects, print ads and websites are enriched with superb photographs that combine humanity, style, and awesome technical expertise. The image above, linked from Mike's website, shows one of our print ads for Trinidadcolorado.net, together with the Babnick photo that gave it life. Check out more of his work at www.babnickphotography.com.
Computer services that might make your digital life easier...
- Custom Programming
At one time or another we've all had the experience of trying to use an application for something it wasn't really designed to do. Sometimes, it works pretty well. Sometimes not. Sometimes it works at first, then your business grows and the shoe-horned app doesn't "scale" with it. The result? Lost time, vexation, even data loss.
If you spend time fighting one of these losing battles, we'll create an application that does exactly what you need. We've created web-based applications that, for example, process convention registrations, organize real estate listings into "virtual tours" and simplify bible research when writing sermons.
- Web and mail servers
Why would you want your own web server? The most common reason is to be able to run web-based applications securely on your local intranet. Side benefits include secure management of sensitive files, reliable backups and readily accessible data you don't have to hunt for. In other words, productivity, control, peace of mind.
You may want to install mail server software too, which can normally run on the same machine. In many industries, courts and regulators are now requiring that you retain archives of inbound and outbound email, often for considerable periods of time. The simplest and safest to do this to route all company email through your own mail server.